Aurora Plastics Rebrands as Aurora Material Solutions

New name and brand statement “People. Partners. Possibilities.” reflect recent acquisitions and platform expansion providing customers with an extended range of product offerings.

STREETSBORO, OH – MARCH 19, 2024 – Aurora Plastics, a leading provider of innovative polymer solutions, has announced its rebranding as Aurora Material Solutions. The new name and brand statement , “People. Partners. Possibilities.,” reflect the company’s commitment to expanding its scope and embracing a broader range of materials and solutions.

“Aurora Plastics has a rich history of delivering high-quality polymer solutions to our customers,” said Darrell Hughes, CEO of Aurora Material Solutions. “As we look to the future, we recognize the importance of diversifying our offerings and exploring new materials and technologies. The name change, along with our new brand statement better reflects our expanded focus and our dedication to providing comprehensive solutions that address our industry’s ongoing challenges.”

Under its new branding, Aurora Material Solutions will continue to leverage its expertise in polymer science and engineering while also exploring opportunities in advanced materials, additives, and sustainable solutions. The company recently acquired EnCom Polymers, Inc., expanding its product range to include rigid-engineered thermoplastics, PVC compounds, flexible-engineered thermoplastics, and other specialty compounds.

“Our new name and message signal our ongoing commitment to innovation, sustainability, and customer success,” added Hughes. “We look forward to continuing to serve as a trusted partner to our customers, delivering cutting-edge material solutions that enable their success.”

The company’s website and other materials will be updated to reflect the new name and branding. Customers, suppliers and other partners can expect a seamless transition without any disruption to ongoing operations or services.

About Aurora Material Solutions

Founded in 1997 and headquartered in Streetsboro, Ohio, Aurora Material Solutions (formerly Aurora Plastics) provides high-quality polymers, industry-leading service, and customized solutions. The company offers a broad range of products designed to meet specific customer needs through collaborative working relationships. In addition to its Streetsboro production facility, the company has manufacturing capabilities throughout the U.S. and Canada .

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